The indie game festival ‘2025 Indie Craft’ successfully held its ‘Global IR Demo Day’ on the morning of the 10th (Wednesday), marking the splendid finale of its 2025 journey.
Hosted by Seongnam City and co-hosted by the Seongnam Industry Promotion Agency and the Korea Mobile Game Association, this year’s ‘2025 Indie Craft’ event is the last official event of the year designed to help selected developers enter the global market. In particular, this Demo Day was supported by global game payment and operation solutions company ‘Xsolla Global’ and B2B gamification solution specialist ‘From the Red’, providing systematic mentoring and pitching opportunities to participating developers based on the strong global networks and expertise of both companies.
The event, held online, featured four companies selected through fierce competition from among the domestic/community categories of the ‘2025 Indie Craft’, competing fiercely to attract overseas investment and enter the market.
The participating developers are ▲’Arumdamda’, which developed ‘Luna Hop’, a healing adventure game set in modern Seoul; ▲’Hypercent’, which is attracting attention in the global market with the cooperative multiplayer horror game ‘Backroom Company’; ▲’Ortus Games’, which presented the unique strategy simulation game ‘Winter in Arbyen’; and ▲’Studio BBB’, which developed the puzzle action adventure game ‘Monowave’.
Each developer delivered a 10-minute English presentation using an English IR pitch deck. The presentations were judged by a panel of six global investment experts and publishers, and immediately followed by a lively Q&A session on business models (BMs) and global marketing strategies.
In addition to the judges, approximately 40 global investors and publishers attended the event, demonstrating a keen interest in K-indie game content. The attendees praised the high-quality development and creative planning of Korean indie games, predicting their potential for success in the global market.
The final winning team, selected through a rigorous screening process, will receive exceptional benefits. The winning team will use Exola’s cutting-edge AI solution to refine its IR deck. This will then be used to prioritize business matching opportunities with various leading publishers for future global expansion.
Furthermore, the doors to global expansion are wide open for the remaining three developers who narrowly missed out on first place. All participating developers will be officially registered with Exola’s “Funding Club,” where they will receive ongoing matching support to promote their IR decks to global investors and publishers and secure substantial investment.
Indie Craft Co-Organizing Committee Chairman Hwang Seong-ik said, “I would like to express my deepest gratitude to the developers and global partners who participated enthusiastically despite the late hour of the morning,” and added, “It is an honor to be able to support the global advancement of Korean indie games, and we will continue to provide our support so that excellent K-indie games can overcome language and national barriers and become widely known in overseas markets.”
Meanwhile, the Indiecraft Operations Office, having successfully concluded its 2025 program, will take a breather and immediately begin preparations for the “2026 Indiecraft.” An office representative stated, “In 2026, we will become a strong supporter of Korean indie game developers through even more enriched support programs and an advanced acceleration program.”
