– Largest exhibition scale, plenty to see with anticipated new works
– Approximately 197,000 visitors visited the exhibition over four days, the largest ever
– Indie showcase, visited by approximately 20,000 visitors and B2B buyers
The international game exhibition ‘G-Star 2023’ has concluded its four-day journey.
‘G-Star 2023’, hosted by the Korea Game Industry Association (K-GAMES) and co-hosted by the G-Star Organizing Committee and the Busan Information Industry Promotion Agency, was held at BEXCO in Busan for four days from Thursday, November 16 to Sunday, November 19. was held in
This event was held on the most significant scale ever (3,328 booths) and unveiled many highly anticipated new works by participating companies, heightening the expectations of G-Star fans.
In particular, the BTC content that general visitors can experience expanded to the BEXCO exhibition hall (1st floor of Exhibition Halls 1 and 2) and various spaces such as outdoors and convention halls, providing more events and attractions.
As ‘G-STAR 2023’ was operated with a focus on managing density (number of people accommodated simultaneously) as last year, the number of visitors was estimated based on the number of people indoors and outdoors driven over four days rather than by day. As a result, it is understood that ‘G-Star 2023’ was visited by approximately 197,000 people over four days.
The BTB Hall, located on the 3rd floor of BEXCO’s 2nd exhibition hall, was held offline and online for three days, from Thursday, November 16th until Saturday, November 18th. The BTB hall, where the booth size was expanded compared to the previous year (847 booths in 2022, 896 booths in 2023), had 1,973 people register on the first day, 316 people on the second day, and 28 people on the third day, and paid buyers who visited G-Star in person for business consultation. It was counted as 2,317 people (2,213 in ’22).
In particular, the ‘G-Star Indie Showcase Powered by Stove Indie’ was held simultaneously with a booth set up in the BTC Hall in Exhibition Hall 2 and an online broadcast on G-Star TV during the 4-day event period, and the on-site booth hosted about two people, including general visitors and BTB buyers, for four days. Over 10,000 people visited.
A business consultation program was also provided on-site, and professional and practical support was provided for indie exhibitors, with many Smilegate and industry officials visiting to provide feedback. The ‘G-Star Indie Awards’ was held on Sunday the 19th, and 12 works in each field received awards, including ‘V.E.D.A‘ by Tripearl Games and ‘Kill the Crows‘ by 5min Lab.
Kang Shin-cheol, Chairman of the G-STAR Organizing Committee, said, “First of all, I would like to thank all the participating companies and related organizations for their active cooperation so that ‘G-STAR’ could be held successfully in a safe environment.” He added, “We will always meet the expectations of visitors who love and visit G-STAR. To do so, we will actively reflect industry and cultural trends and work harder to become a comprehensive game culture festival that encompasses both games and culture.”
