SundayToz (CEO Hodae Lee) announced the change of name and pre-released the new CI on the 16th.
SundayToz’s new mission is ‘Wemade Play’, which contains the will to grow through various new businesses, including the blockchain business led by Wemade, the largest shareholder, in the global market.
The name change of SundayToz is characterized by the direction of collaboration in digital business including WeMade Group and its affiliates and blockchain-based PNE (Play&Earn, hereafter PNE) through the common denominator of WeMade. Sharing the mission with WeMade, a leader in the blockchain market, is expected to have a positive effect on expanding corporate credibility and base in the global market.
In addition, ‘play’, which is familiarly used in play, sports, and games, was chosen as a word that expresses the company’s strength and personality, which contains the casual and popular Sunday Toz. The company explained that it contains the meaning of implementing new blockchain and various game development and business as a popular service through collaboration with WeMade.
Meanwhile, SundayToz’s subsidiaries also plan to use a new CI that emphasizes play as a code that shares the game philosophy with SundayToz in line with this CI release. The three subsidiaries, Playinx, Play Matchical, and Playtoz, are planning to introduce each company’s specialized mobile games to expand their play philosophy together with Sunday Toz as early as the first half of the year.
“Wemade Play is a mission that embodies the goals and commitments of Sunday Toz and its members,” said Hodae Lee, CEO of Sunday Toz. ” he said.
SundayToz plans to confirm the new name and CI at the regular general shareholders’ meeting on March 31st.
