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    Gyeonggi-do to Host ‘2026 PlayX4’ in May: Recruitment for Global Gaming Firms Begins February 10

    By Editorial Team2026년 02월 09일Updated:2026년 02월 13일3 Mins Read
    • Epicenter of Gaming: The largest gaming event in the Seoul Metropolitan Area returns to KINTEX.
    • Business First: B2B sessions will focus on global exports, IR consulting, and secret Focus Group Testing (F.G.T.).
    • All-Platform Experience: From retro arcade and board games to cutting-edge XR and AAA PC/Console titles.

    Dust off your controllers and polish your pitch decks—Gyeonggi-do has officially announced that PlayX4 2026 will take place from May 21 to May 24 at the KINTEX exhibition center in Goyang. As the premier “convergence gaming show” in the region, the event is now looking for developers and companies to fill its booths, with recruitment set to open on February 10.


    B2B: Bridging the Gap to Global Markets

    The first two days (May 21–22) are dedicated to the B2B Export Consultation, held in Hall 5A of KINTEX Exhibition Center 1. This segment is designed as a launchpad for small-to-mid-sized and indie developers to connect with international buyers and investors.

    • 1:1 Business Matching: Direct meetings with global publishers.
    • Support Programs: Includes IR (Investor Relations) consulting and F.G.T. (Focus Group Testing) to help developers refine their games for international audiences.
    • Networking: Exclusive sessions for industry insiders to build cross-border partnerships.

    B2C: A Playground for Every Generation

    While the business deals happen behind closed doors, the weekend (May 23–24) will see the floor open to the general public. PlayX4 distinguishes itself by offering a highly diverse experience that goes beyond just mobile gaming.

    • The Full Spectrum: Dedicated zones for Console, PC, Arcade, Mobile, Board Games, and VR/AR/XR.
    • Equipment & Gear: The latest in high-performance gaming peripherals and hardware will be on display.
    • eSports Festival: A dedicated stage will host tournaments for college students, families, and players with disabilities, ensuring that the competitive spirit is inclusive for all.

    Success by the Numbers

    PlayX4 has evolved into a powerhouse for the Korean gaming ecosystem. Last year’s event was a record-breaking success, setting a high bar for the 2026 iteration:

    Metric2025 Performance
    Total Attendees115,000+
    Participating Companies721
    Business Consultations1,476
    Consultation Value$203 Million (Approx. 290 Billion KRW)

    How to Participate

    Companies interested in securing a spot at either the B2B or B2C halls can apply through the official website starting February 10. Booths are allocated on a first-come, first-served basis.

    • Official Website: www.playX4.or.kr
    • General Admission: Pre-registration for visitors is expected to open in April 2026.

    PlayX4 is more than just a trade show; it is a cultural hub where the “eXciting, eXperience, eXcellent, and eXpert” values of gaming converge. Whether you are an indie dev looking for your big break or a fan eager to see the future of XR, May in Goyang is the place to be.

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