Gyeonggi Province will host PlayX4 2025, the capital region’s largest game culture festival, from May 22 to 25 at KINTEX Exhibition Center 1 in Goyang. Held under the theme “Beyond the Game,” this year’s event will serve as a platform for creative experiences, family-friendly fun, and cultural connection.
A Celebration of the Gaming Industry and Innovation
PlayX4 is a leading B2B2C event that promotes the latest trends in the gaming industry while facilitating interaction between Korean and global game companies and consumers. With hands-on experiences and interactive content, the event showcases the value and potential of games as a cultural medium.
This year, major industry players such as Neowiz and Supercell will participate, bringing a wealth of content. Featured programs include:
- Daiwon Media’s new game showcase
- Neowiz’s indie game spotlight
- Steam Deck hands-on lounge
- Gyeonggi International Cosplay Festival (GICOF) Korea Finals, held jointly at the event
Expansive Esports Festival Lineup
On the esports stage, visitors can look forward to:
- Disability-inclusive esports tournaments
- National university league matches
- Show matches featuring Korean-developed games
- Family team competitions (available via pre-registration and on-site sign-up)
A highlight of this year’s esports lineup is the opening match of the 2025 Esports Regional League (tentative title), hosted by the Ministry of Culture, Sports and Tourism. Featuring the title “Eternal Return,” the match will run May 23–24, offering thrilling competition for esports fans.
Support for Indie and Small Game Studios Expands
Support for small and indie game developers preparing for international expansion will be expanded through enhanced business matching opportunities.
New benefits include:
- Online/offline networking support
- User-focused FGT (Focus Group Testing)
- Demo Day presentations
- Consultations with professional game investors
Participating developers can also operate promotional booths and game demos throughout the exhibition, boosting real-time exposure during the high-traffic weekend.
Improved Accessibility and Transportation
With the opening of the GTX-A high-speed rail line, travel time to KINTEX from key Seoul Metropolitan areas has been significantly reduced.
Please note: Due to the construction of the new Exhibition Center 3, parking at Exhibition Center 1 will be closed. Attendees are encouraged to use public transportation.
Free Admission with Pre-registration
Pre-registration is available from April 1 to May 20 via the official website: www.playx4.or.kr.
Visitors who pre-register will enjoy free admission, expedited entry, and on-site guidance.
For additional details, contact the PlayX4 Exhibition Secretariat at +82-31-995-8237.
A Word from the Organizer
Bae Young-sang, Director of Gyeonggi Province’s Digital Innovation Division, stated:
“PlayX4 has become Gyeonggi’s signature game culture event. This year, we’re preparing the largest program in the festival’s history with more to see, play, and experience than ever before. We aim to make PlayX4 a space of creativity and imagination that leaves lasting memories for everyone.”
